Clipping campaigns for dance music
A firehose of content, pointed at your release. We deploy a network of 13,000+ vetted clippers across TikTok, Reels and Shorts — hundreds of creator-made clips per campaign, paid only on verified views.
The maths
| Channel | Cost per 1M views |
|---|---|
| Meta / Facebook ads | $10,000 – $15,000 |
| Instagram Reels ads | $9,000 – $14,000 |
| YouTube Shorts ads | $7,000 – $12,000 |
| TikTok in-feed ads | $6,000 – $10,000 |
| Firehose | $2,000 — guaranteed |
One million views at our EP tier costs $2,000. If a campaign lands short, we keep it running at our cost until it gets there. And the products aren't equivalent: an ad impression stops existing when the budget stops. A creator clip keeps circulating — views keep accruing after the campaign ends.
Ad benchmarks: 2026 industry averages (WebFX, Stackmatix, TikAdSuite). Firehose figure is the EP tier list price.
How it works
Every campaign runs the same four-stage process. A wall of simultaneous creator posts tells TikTok and Reels the sound is trending — so the platforms push it further.
Send the track and whatever archive exists.
Sets, BTS, visualisers, crowd footage. We write the sound-first brief: hooks, cut points, the moment the drop hits.
The brief goes out to our clipper network.
Creators cut original clips in their own style — dance, POV, edits, lifestyle, transitions — with your track as the sound. Every clip is reviewed before it counts.
First posts within 48 hours of checkout.
Clips go live across TikTok, Reels and Shorts in a concentrated window. Volume and velocity are the signal the algorithm reads.
Platform-level numbers, not screenshots.
Views are pulled from the platform APIs, filtered, and reported weekly: clips live, verified views, Shazams, streams, cost per view.
Verification
"Verified views" is the most abused phrase in this industry. Here's what it means when we say it:
Proof
Every campaign carries a guaranteed view floor. You buy a number; we hit it or keep running at our cost until we do. Views land at 3–8× less per thousand than Meta, Reels, Shorts and TikTok ads on 2026 benchmarks — and unlike ads, creator clips keep circulating after the spend stops.
Roughly a third of submitted clips don't survive our review. Minimum view thresholds, payout caps and the approval window mean an under-performing clip never costs you anything. Every view that counts is verified at platform level.
Firehose deploys 13,000+ vetted clippers with per-clip trust scoring and payouts released only after review — pointed exclusively at dance music. Sound-first briefs, clip direction that understands a drop, and label-grade weekly reporting on views, Shazams and streams.
Why dance music
120,000 tracks land on streaming every day. The ones that break aren't louder — they're the ones the feed keeps serving. For the audience that matters, the feed is the radio: 75% of young TikTok users discover new music on the platform, and 84% of tracks that entered the Billboard Global 200 in 2024 went viral on short-form first.
Dance fans discover music through DJ-set fragments, drop edits and crowd videos — then chase the ID to streaming. Every clip is a discovery moment with a direct line to a save.
Drop moments, crowd reactions and festival nostalgia are the highest-performing clip formats on every short-form platform — and dance catalogues hold decades of exactly that footage, mostly sitting idle.
Pop and hip-hop clipping is crowded with agencies bidding up the same creators. Dance is under-served — earlier-mover economics, hungrier clippers, and an audience primed to engage.
Hundreds of clips don't just push one track — they put the artist everywhere the audience looks. Followers, saves, profile visits and engagement climb alongside streams, so every campaign leaves the artist bigger than it found them.
Campaign calculator
Drag the slider. The view floor is guaranteed — if a campaign lands short, we keep it running at our cost until it gets there. The bigger the budget, the lower the cost per view.
Packages
Self-serve campaigns, live within 48 hours of checkout. Every view is guaranteed, every clip is creator-made, and the cost per view drops as the budget goes up.
Every tier carries a guaranteed view floor. If a campaign lands short, we keep it running at our own cost until it gets there. Not credits, not apologies — the views you paid for. Read the campaign terms →
Prices in US dollars. Clip counts are typical outcomes, not guarantees: creators are paid on views, so the clip number follows the performance. Running a label roster, a retainer or an always-on catalogue program? Those are scoped individually — see below.
Campaigns
Every campaign is packaged with a guaranteed view floor. Pricing on enquiry — tell us the release schedule and we'll come back within 24 hours with a campaign plan.
One priority single or EP. Three weeks of saturation around release day.
New releases plus a permanent low-burn campaign across your back catalogue.
Multi-artist programs for large labels and distributors.
FAQ
Campaigns live within 48 hours
Pick a tier and start now, or send us the release and we'll come back with a plan within 24 hours.
Start a campaign hello@firehose.studio